What is Advanced Data Analytics ?
It is a comprehensive set of analytical techniques which helps businesses discover and predict patterns and trends using data-driven information. Advanced analytic techniques include data mining, machine learning, pattern matching, forecasting, visualization, semantic analysis, sentiment analysis, cluster analysis etc.
Business benefits of advanced data analytics
- Improves insight and perspective for planning
- Provides better forecasting and decision making
- Provides business development agility
- Helps mitigating risks and fraud.